Exchange Makes It Easier to Purchase Crypto Using Fiat for First Time

A crypto exchange says it is providing a much-needed bridge between fiat and digital currencies — offering an easy, accessible, intuitive platform to consumers, especially when purchasing crypto for the very first time.

BitMart says too many exchanges rely on crypto-to-crypto transactions or depend on stablecoin trading pairs. Although this may be perfectly practical for enthusiasts who already own coins and tokens, the company says this can alienate large swaths of the public — many of whom have been taking a wait-and-see approach to cryptocurrencies, including Bitcoin (BTC).

The exchange, which has offices around the world — including in New York, Seoul, Hong Kong and Nigeria — has the ambition of becoming the go-to channel for those who are looking for a way into the crypto world. To this end, the likes of Bitcoin and Ether (ETH) can be acquired through more than 300 payment methods.

BitMart has launched its fiat channel through a partnership with Evolve Bank & Trust. It supports same-day electronic payments via bank transfers, debit cards and credit cards with more than 2,500 banking institutions across the United States. The exchange currently offers zero fees for deposits and withdrawals, and once a fast verification process is completed, transactions can be initiated within a single click, enabling buying and selling to be done within seconds.

Customers get their own beneficiary accounts with the Evolve Bank and Trust for their assets, and transactional activities are only implemented with their express instructions. Email notifications and identity verification tools are also used to guarantee high levels of security.

A partnership with Simplex, an European Union-authorized financial institution, has enabled BitMart to accept fiat deposits via MasterCard and Visa cards. Meanwhile, a collaboration with Paxful enables crypto to be purchased using gift cards and PayPal. BitMart says it has chosen its third-party partners carefully to ensure that the process of purchasing crypto is easy, convenient and trustworthy — thereby removing barriers to entry.

Streamlined and reliable

Coins can be deposited directly into a user’s BitMart account, cutting down on the number of steps they need to take in order to keep their assets safe. From here, the consumer’s crypto options widen substantially, as they can trade their BTC or ETH for more than 110 cryptocurrencies offered through in excess of 235 trading pairs.

The company has the goal of being a “world-class digital asset trading platform.” To this end, a multi-layer and multi-cluster trading architecture is used to achieve stability and scalability, and eight major languages — English, simplified Chinese, traditional Chinese, Japanese, Vietnamese, Korean, Russian and Turkish — are supported. BitMart plans to offer additional languages in the not-too-distant future as it continues its quest to appeal to an international audience.

The exchange claims that it has amassed more than 850,000 registered users, with a daily trading volume of $768 million, since its launch back in March 2018.

Features in the pipeline

Along with making it easier for everyday consumers to purchase cryptocurrency with various payment methods, BitMart says it has been seeking to bridge the gap between traditional finance and cryptocurrency world by offering spot trading and over-the-counter trading. Upcoming features include decentralized trading and future contract trading — delivering a greater range of products to its expanding user base.

BitMart is currently available online, through specially created apps for Android and iOS devices, and via the H5 mobile browser. Maker and taker fees are calculated based on each user’s trading volume over the past 30 days, along with the number of BMX — the company's native token — that they currently hold in their account.

BitMart currently ranks in the top-10 crypto exchanges on CoinMarketCap and has the goal of reaching the top 10,000 of Alexa’s global website ranking, opening USD trading pairs and gaining 1.5 million registered users by the fourth quarter of 2019.