Former Polygon VP of growth shares the secrets behind major partnerships

Published at: Jan. 26, 2023

Ethereum scaling solution, Polygon, has witnessed a lot of adoption through partnerships with major brands like Starbucks and Addidas, which has increased the network's popularity among cryptocurrency users. The former vice president of growth, Arjun Kalsy, breaks down how Polygon has attracted partnerships with major brands and how the project is driving mass crypto adoption.

Arjun Kalsy, before leaving Polygon late last year, led a team tasked with onboarding companies to promote the adoption of the Polygon network. According to Kalsy, talking to brands looking to pivot from Web2 to Web3 or adding elements of the decentralized world to their platforms was always enjoyable. The onboarding process involved several technical meetings where the Polygon network and its capabilities were scrutinized by these major brands, who consider integrating other technologies "a big deal."

Kalsy explained that after the first set of big brands announced partnerships with Polygon, it opened more doors for the network. In addition, passing the evaluation of the network by major brands gave other teams the confidence to work with Polygon.

Despite the impressive growth of Polygon, Arjun Kalsy believes that there is so much more that could come out of the network's integration of zero-knowledge rollups. Zk-Rollups technology is expected to increase the speed at which the layer-2 platform can achieve finality while ensuring high-level security.

After Polygon, Arjun Kalsy moved to BitDAO, where he is Head of Ecosystem at Mantle, an Ethereum layer-2 network with a modular design. At BitDAO, Kalsy is looking to onboard companies looking to evolve from centralized structures to decentralized leadership. He argues that we will see several companies make the switch to decentralized governance in the coming years.

Kalsy explained that all new companies have a predictable trajectory that involves raising money at the early stage and going public as the company grows, which is a long winding journey that can be cut short with decentralized governance. He argues that with decentralized autonomous organizations (DAOs), new companies go public immediately, allowing them to benefit from the transparency and global coverage that comes with opening up the governance of your company to everyone.

On the future of the cryptocurrency industry, Kalsy believes that the latest market downtrend is part of the regular ups and downs of all asset classes. He believes the market recovery will be swift and could propel the industry to new highs.

In this Episode, Elisha and Arjun Kalsy also discuss:

Growth management at a major Web3 firm Evolution of companies into DAOsPolygon's future technical upgrades - zero-knowledge rollupsThe growth of Ethereum scaling solutions BitDAO and the Mantle network

For more on Polygon's growth and the pivot of companies from centralized entities to decentralized autonomous organizations, listen to episode six of Hashing It Out on the new Cointelegraph Podcasts page or Spotify, Apple Podcasts, Google Podcasts, or TuneIn.