Former Manchester United legends Gary Neville and Paul Scholes are teaming up to launch a one-of-a-kind sports-centric DAO (decentralized autonomous organization) that would allow fans to make investments alongside these legends. The sports investment DAO would be called CO92 DAO, named after the legendary squad from 1992, and it would focus on strategic investment focused soccer-related firms and projects. The two soccer legends have teamed up with Singapore billionaire Peter Lim and his son Kiat Lim to create the DAO. “We are currently already reviewing a range of professional football project opportunities, and will announce developments in the months ahead,” …

The NFL officially announced Wednesday that each fan who attends Super Bowl LVI in Los Angeles on Feb. 13 will receive a unique customized NFT. The NFT will feature their unique section, row, and seat to commemorate the game day and Super Bowl’s return to Los Angeles for the first time in almost 30 years. According to the announcement, Super Bowl LVI provided the NFL with a special opportunity to offer NFTs at the event as a tool to engage and celebrate with fans. Robert Gallo, senior vice president at the NFL’s club business development, noted that the club started …

In what comes as the first major crypto sports sponsorship deal down under, the Australia Football League (AFL) has secured a partnership with Crypto.com to back its women’s league (AFLW). The deal is worth close to $75 million over the next five years, a steep increase from the AFL’s existing $18.5 million sponsorship contract with Toyota. Crypto.com is a Singapore-based crypto exchange offering digital wallets and crypto-backed debit cards. The partnership will mark Crypto.com’s first time sponsoring an Australian sports team. It will also be its first time sponsoring an elite women’s sports competition worldwide, a milestone that AFL Executive …

Alternative sports organization Fan Controlled Football (FCF) has raised $40 million in Series A funding from crypto and blockchain gaming firms to support the league’s expansion plans, including four new teams and an NFT project. The FCF was founded in 2017 by Sohrob Farudi, Patrick Dees, Ray Austin and Grant Cohen and hosted its debut season inside a bubble environment in Atlanta amid the pandemic last year. The FCF features an indoor version of American football in a seven vs seven-player format, and the games are streamed live on Twitch. The unique feature of the league is that the teams …

Monday marked the start of the TotalEnergies Africa Cup of Nations tournament — the largest men’s football championship series in Africa. At the same time, Binance announced its official partnership with the Confederation of African Football as well as its official sponsorship for the AFCON 2021 tournament, becoming the first crypto and blockchain sponsor for the event. Through this sponsorship, Binance will also be promoting CAF’s social media content which will include the Assist of the Day, Assist of the Week and Assist of the Tournament. This content will cover games from five cities in Cameroon across all six venues. …

Crypto exchange platforms Crypto.com and FTX will run advertising commercials at the Super Bowl LVI 2022 on Feb. 13. Both exchanges have been working tirelessly to establish their brands and penetrate the United States market. Super Bowl advertisements are known to be very costly, with rates going above $5 million for just 30 seconds. Some sponsors are even willing to pay up to a record high of $6.5 million for the same air time. Recently, Crypto.com also announced a partnership with Angel City Football Club, a soccer team that’s expected to play in 2022. Aside from this, the exchange’s efforts …

Cryptocurrency exchange Crypto.com has inked another deal to expand its brand recognition in the United States with the professional women’s sports team Angel City Football Club. In a Tuesday announcement, Crypto.com said it had partnered with the Los Angeles soccer team in an effort to increase awareness and access to crypto, blockchain, and Web 3.0 among Angelenos, soccer fans, and the athletes themselves. The exchange said it plans to continue looking for “unique and impactful ways” to invest in LA, with the partnership aimed at encouraging “financial education, independence, and financial empowerment” for women. “Given the speed with which Web3 …

Peter McCormack, a well-regarded Bitcoin investor and advocate, has announced the purchase of local Englishfootball club Bedford FC, divulging ambitions in a fourteen-tweet thread to fuel the club’s prosperous aspirations through the leading cryptocurrency asset, Bitcoin. McCormack said he intends to architecture the club with "Bitcoin at its heart", introducing everything from merchandise and sponsorship endorsements, an education training program for fans and community members, as well as facilitating open-source development opportunities. By pledging to utilize his social audience, which currently totals over 430,000 on Twitter, as well as the global consortium of 150 million Bitcoin holders and companies, McCormack …

Crypto trading platform Voyager Digital has inked a deal with the National Women's Soccer League, or NWSL, aiming to provide players crypto education and financial support. In a Tuesday announcement, Voyager said it would become the league’s first cryptocurrency brokerage partner as part of a multi-year deal. The trading platform said a “significant amount” of the investment would fund rostered players’ crypto accounts. There are expected to be 12 teams in the NWSL starting in 2022, so up to 312 players could benefit from the Voyager partnership. "Voyager's investment in the league is especially innovative because we've collectively designed the …

The fan token market has been growing in value this year, surging around $157 million in terms of total market capitalization since June. According to data from major fan token website FanMarketCap, the market cap of all fan tokens is estimated to amount to slightly over $417 million at the time of writing. This is almost 60.4% up from the overall value of $260 million recorded in mid-June 2021, as Cointelegraph previously reported. The fan token market’s daily trading volume amounts to $270.2 million at publishing time. According to FanTokenStats, some of the most-valued fan tokens include Paris Saint-Germain (PSG) …

The Nation Football League Players Association, or NFLPA, in collaboration with sports betting operator DraftKings Inc., announced the launch of a gamified nonfungible token, or NFT, collection to drop on DraftKings Marketplace during the 2022-2023 NFL season. Starting next year, fans will be able to play NFT-based games featuring their favorite NFL Players, according to the company. OneTeam, the official media business partner of the NFLPA, helped facilitate the deal with DraftKings, giving them the necessary licensing rights to use the name, image and likeness for active NFL players. In a statement shared on the Draftkings website, Beth Beiriger, SVP …

A major financial regulator in Spain has put out a warning regarding soccer star Andres Iniesta for promoting major cryptocurrency exchange Binance. Iniesta, a prolific midfielder who has played for Barcelona and the Spanish national team, was promoting Binance on his social media profiles on Instagram and Twitter. On Nov. 24, Iniesta posted several pictures of him next to a laptop showing the Binance website on the screen as well as holding a smartphone reflecting several major crypto markets, including Bitcoin (BTC) and Binance Coin (BNB). Hola,@andresiniesta8, los criptoactivos, al ser productos no regulados, tienen algunos riesgos relevantes. Es recomendable …