A fast-moving Bitcoiner has run through 7 of 40 countries on his Bitcoin-powered marathon around the world. Paco the Runner, also known as Paco de la India, set off on Sept. 17, 2021, paying for his entire running trip thanks to all the Bitcoiners around the world. He’s showing that “Bitcoin gives everyone freedom in the way they desire it.” Paco went from “living a lie on the fiat standard,” to traveling the world living off Bitcoin (BTC) only when a dear friend gifted him the book, The Bitcoin Standard. The reading and subsequent conversations with friends about money and …

Advertisements are in abundance everywhere we go — from billboards seen throughout road trips to commercials displayed every fifteen minutes or so during television shows. It’s also the case that most advertisements today display messages from major internet-based brands like Amazon, which was ranked as the largest advertiser in the United States in 2020. Telecommunication providers and payment giants like American Express have also been listed as some of the biggest advertisers in the United States. These companies typically spend billions of dollars per year on marketing messages aimed to inform, persuade and remind consumers about their products and services. …

Nonfungible tokens, or NFTs, and digital assets are one of the ten major trends within the sports industry, according to the consultancy Price Waterhouse Coopers', or PwC, Sports Outlook 2022 report for North America. From altering sports technology infrastructure to driving fan engagement, the report lists three main use cases for NFTs and their likelihood to shape the future of sports. The first use case is collectible NFTs — assets used to sell collectible, authenticated and limited edition digital content. This refers to traditional memorabilia like trading cards of players or tickets stubs of historic matches that can be digitized, …

In what ESPN Major League Baseball reporter Jeff Passan called the “biggest news day” of his life, scammers hijacked his Twitter account to promote an NFT giveaway. With the MLB and the Players Association (MLBPA) engaged in a long-winded deadlock over a labor deal that resulted in canceled games, Passan had just broken news regarding an important agreement between the two parties concerning the international draft. hey remember that time i got hacked on the biggest news day of my life — Jeff Passan (@JeffPassan) March 10, 2022 However, with eyeballs waiting on the next development from Passan, his account …

Some in the NFT community fear the market top may be in after Tai Lopez, the controversial entrepreneur and social media star, famous for his oddball marketing tactics, launched his own NFT project. Tai lopez has to be the top. this madness cant continue. — fxnction aka i gotabigdick.eth (@0x_fxnction) March 5, 2022 The NFT project is dubbed the “OG (original garage) Social Club” and pays homage to his highly memed-on ad from 2015 in which Lopez flaunted his Ferrari and the 2000 new books in his garage to promote his business courses of allegedly dubious value. The NFTs come …

The Crypto.com exchange announced the airdrop of its "The Moment of Truth" nonfungible token (NFT) collection featuring Los Angeles Lakers forward LeBron James to 5,550 randomly selected viewers of its Super Bowl commercial. Those who found and scanned a hidden QR code that appeared 10 seconds into a conversation between present-day James and his apprehensive teenage self could enter to win a limited edition NFT. The collection consists of instant snapshots of behind-the-scenes moments from the making of the Big Game spot. Introducing “The Moment of Truth” NFT Collection featuring @KingJames Airdropping to a random selection of sleuths who found …

Solana nonfungible token, or NFT, marketplace, Magic Eden has announced a partnership collaboration with popular sporting entertainment platform Overtime to launch an NFT collection proposing to enhance fan engagement and exclusive experiences. The partnership is orientated around the 2022 NCAA men’s basketball tournament, a national college championship conference often referred to as March Madness, and considered one of the largest sporting events in the U.S. The tournament will commence on March 15, and conclude with a championship match at the near-75,000 seat Caesars Superdome stadium in New Orleans on April 4. Having amassed over 1 million and 6.5 million followers …

Leading English football club Manchester City have announced an inaugural cryptocurrency exchange partnership with OKX across both its men’s and women’s teams, as well as the clubs emerging e-sports ventures. According to the club’s press release, the collaboration will focus on “exclusive experiences for OKX’s global customer base, in addition to an in-stadium presence across the Etihad Stadium and Academy Stadium.” Rebranded from OKEx in mid-January this year, OKX — a Seychelles-based corporation with reportedly over 20 million customers — is the second largest spot exchange in the industry, facilitating over $4.3 billion in normalized trading volume over the past …

Nonfungible tokens (NFTs) continue to see increased utilization as the possible applications of the technology have begun to be recognized in sectors ranging from sports entertainment to real estate. One subsector of this market that has seen a spike in momentum on Feb. 28 are fan token projects, protocols that allow their holders to participate in the governance of their favorite sports brands and receive specialized NFTs and other unique redeemables. Data from Cointelegraph Markets Pro and TradingView shows that the three biggest gainers over the past 24-hours were FC Barcelona Fan Token (BAR), AS Roma Fan Token (ASR) and …

The world’s most popular sport suffered an own goal as European clubs canceled their partnerships with Bitci, a Turkish crypto exchange. However, plenty of substitute crypto companies are on the bench, ready to bring crypto to the mainstream through soccer. Growing yet unclear cryptocurrency regulations in Turkey have reportedly hampered the company’s ability to make payments, leading to a lack of confidence among major soccer clubs. Portugal’s Sporting CP, the green-and-white-striped footballers famed for being the club where Cristiano Ronaldo cut his teeth, whereas Italian club Spezia, play in Italy’s Serie A, have also canceled their partnership with Bitci. The …

History was made when the Topps trading card of American baseball player Mickey Mantle sold for $5.2 million. Setting a new standard for rare collectibles, traditional collectors quickly realized that this industry is far different from the days of older generations, with larger-ticket sales now commonplace. Now, the world is quickly shifting into a digital era, meaning physical assets that once held millions in value are making their way to the virtual world through nonfungible tokens (NFTs). The result is that NFTs are now being offered as the next generation of collectibles. Similar to a traditional trading card, users can …

Puma is the latest in a growing list of major brands to purchase a decentralized URL and reveal their nonfungible token, or NFT, by changing their Twitter handle to Puma.eth. The sportswear brand registered the domain name with the Ethereum Name Service, or ENS. welcome PUMA.eth (@PUMA) https://t.co/BuPplzfJgR — ens.eth (@ensdomains) February 21, 2022 Other major brands with .ETH domains include Budweiser, the subsidiary of Anheuser-Busch InBev, which bought Beer.eth through ENS on OpenSea for 30 ETH last year. And when the fast-food chain White Castle registered whitecastleofficial.eth, ENS’ former director of operations, even tweeted about his excitement. All .ETH …